SUNAD
Shaping Stories. Delivering Signals.
Sunad Broadcast Pvt. Ltd. · New Delhi

Shaping Stories. Delivering Signals.

Integrated television production and broadcast technology — from the first script draft to the moment your signal reaches air.

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360°Media solutions
150+Productions delivered
24/7Broadcast support
4KProduction standard
Company Overview

Integrated media.
Strategic execution.

A dynamic media and broadcasting company built for the way television is made today.

Sunad Broadcast Pvt. Ltd. specialises in TV film production and comprehensive television broadcast solutions. We are committed to delivering high-quality content and innovative broadcasting services tailored to the evolving needs of the media industry.

From creative concept development and the production of television films, to providing complete news broadcast solutions, our team combines technical expertise with creative excellence — empowering channels, production houses and media platforms with reliable, efficient and cutting-edge services.

Everything we build is designed to survive contact with a real transmission schedule: compliant file delivery, redundant workflows, and crews who have worked a live gallery at 9pm on a breaking story.

More about us
Integrated media.
Strategic execution.
What We Do

Our core capabilities

Creative excellence meets technical precision across six practice areas.

How We Work

From concept to transmission

A seamless pipeline, with one accountable team across every stage.

  1. 01

    Pre-Production

    Concept, scripting, casting, budgeting, location recce and production design.

  2. 02

    Production

    Direction, cinematography, sound recording and lighting — studio or on location.

  3. 03

    Post-Production

    Editing, VFX, sound design, colour grading and broadcast-ready mastering.

  4. 04

    Transmission

    Satellite, OTT and digital distribution with full rights management.

Why Sunad

A partner, not a vendor

Media projects fail in the gaps between suppliers. We close those gaps by owning the whole chain — creative, technical and delivery — under one contract and one point of contact.

  • End-to-end service capabilityConcept to broadcast with one partner and zero handover gaps.
  • Integrated creative and technical expertiseStorytellers and broadcast engineers in the same room.
  • Industry-compliant workflowsDelivery specs that pass QC for Indian and international platforms.
  • Reliable implementation supportCommissioning, training and support after the install is signed off.
  • Scalable solutionsBuilt to grow with new platforms, audiences and formats.
A partner, not a vendor
Insights

From the Sunad journal

Practical writing on production, broadcast engineering and distribution in India.

Questions

Frequently asked questions

What does Sunad Broadcast actually do?

We handle two connected things: producing content — television films, programmes, commercials, documentaries and web series — and building the technology that carries it, including studio system integration, playout, channel branding and OTT distribution. Most clients come to us for one and stay for both.

How quickly can a production start?

For a standard corporate or advertising film we can be on floor within two to three weeks of sign-off. News, events and live coverage move faster — often within 48 hours. Drama, documentary and series work needs a longer development window, typically four to eight weeks.

Do you work outside Delhi NCR?

Yes. We shoot across India routinely and coordinate international units through partner crews. Our base in New Delhi keeps us close to national broadcasters, government clients and the NCR corporate belt.

Can you take over a project that has already started?

Often, yes. Rescue work is common in this industry — a stalled edit, a failed delivery QC, an install that was never commissioned properly. Send us what exists and we will give you an honest assessment of what it takes to finish.

How is a project priced?

Production is scoped by deliverable — format, duration, shoot days, crew size, location and post complexity. Technology projects are quoted per system with equipment, integration, commissioning and support listed separately so you can see exactly what you are paying for.

Get In Touch

Let's build your broadcast vision

Tell us about your next production, broadcast project or media initiative.

We reply to every enquiry within one working day — usually the same afternoon.

Tell us about your project and we will respond within one working day.