How Much Does TV Commercial Production Cost in India? A Complete Breakdown
Production quotes in Indian advertising vary by a factor of twenty for films that look superficially similar. Here is what actually drives…
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Sunad Broadcast Pvt. Ltd. · New DelhiIntegrated television production and broadcast technology — from the first script draft to the moment your signal reaches air.
A dynamic media and broadcasting company built for the way television is made today.
Sunad Broadcast Pvt. Ltd. specialises in TV film production and comprehensive television broadcast solutions. We are committed to delivering high-quality content and innovative broadcasting services tailored to the evolving needs of the media industry.
From creative concept development and the production of television films, to providing complete news broadcast solutions, our team combines technical expertise with creative excellence — empowering channels, production houses and media platforms with reliable, efficient and cutting-edge services.
Everything we build is designed to survive contact with a real transmission schedule: compliant file delivery, redundant workflows, and crews who have worked a live gallery at 9pm on a breaking story.

Creative excellence meets technical precision across six practice areas.

End-to-end production of television films, serials, studio programmes and branded content — developed, shot, finished and delivered to broadcast specification.
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Television commercials, digital brand films and campaign content built to perform — from a single 30-second TVC to a full multi-format campaign…
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Feature documentaries, factual series and web series — researched properly, shot patiently, and cut into stories people finish watching.
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Turnkey studio and channel infrastructure — designed, supplied, installed, commissioned, documented and supported by one accountable team.
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On-air identity, motion graphics packages, promos and the automated playout chain that carries them — designed, built and operated as one system.
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Getting finished content in front of audiences — OTT platform delivery, satellite and cable carriage, encoding, metadata and rights management.
Explore serviceA seamless pipeline, with one accountable team across every stage.
Concept, scripting, casting, budgeting, location recce and production design.
Direction, cinematography, sound recording and lighting — studio or on location.
Editing, VFX, sound design, colour grading and broadcast-ready mastering.
Satellite, OTT and digital distribution with full rights management.
Media projects fail in the gaps between suppliers. We close those gaps by owning the whole chain — creative, technical and delivery — under one contract and one point of contact.

Practical writing on production, broadcast engineering and distribution in India.
Industry InsightProduction quotes in Indian advertising vary by a factor of twenty for films that look superficially similar. Here is what actually drives…
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Broadcast TechnologyLaunching a channel in India is less about equipment than most people assume and more about licensing, carriage economics and patience. Here…
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Broadcast TechnologyThe industry says IP is the future. That is true and largely irrelevant to the decision in front of you, which is…
Read articleWe handle two connected things: producing content — television films, programmes, commercials, documentaries and web series — and building the technology that carries it, including studio system integration, playout, channel branding and OTT distribution. Most clients come to us for one and stay for both.
For a standard corporate or advertising film we can be on floor within two to three weeks of sign-off. News, events and live coverage move faster — often within 48 hours. Drama, documentary and series work needs a longer development window, typically four to eight weeks.
Yes. We shoot across India routinely and coordinate international units through partner crews. Our base in New Delhi keeps us close to national broadcasters, government clients and the NCR corporate belt.
Often, yes. Rescue work is common in this industry — a stalled edit, a failed delivery QC, an install that was never commissioned properly. Send us what exists and we will give you an honest assessment of what it takes to finish.
Production is scoped by deliverable — format, duration, shoot days, crew size, location and post complexity. Technology projects are quoted per system with equipment, integration, commissioning and support listed separately so you can see exactly what you are paying for.
Tell us about your next production, broadcast project or media initiative.
We reply to every enquiry within one working day — usually the same afternoon.